Supreme News

SCI-MX has long been a flagship Health & Wellness brand for Supreme, selling to major retailers and stockists throughout the UK and internationally.

We are happy to announce SCI-MX has refreshed its packaging to stay ahead of market trends and enhance visibility on retail shelves. Selected products from the SCI-MX range now feature updated packaging and design, ensuring the brand remains competitive and consumer-focused.

The classic 3-sided SCI-MX pouch has been updated for the superior 5-sided pouch. The new 5-sided pouch not only looks good but serves practical purpose for both retailers and consumers:

• Stronger shelf presence: The structured 5-sided pouch is easier to stack and stands more upright, helping it stay visible and organised on retail shelves.
• Optimised storage at home: The square base adds stability, reducing the risk of tipping, and makes it easier for consumers to scoop protein powder, right down to the last serving.

The new flat front facing packaging ensures all product features are clearly displayed for consumers to make an informed choice. The slick new design has been adapted to showcase:

• Clear product messaging: Key features such as protein content per serving and ingredient highlights are now easier to read, making it simple for consumers to make informed choices.
• Bold product titles: Updated typography ensures the product name stands out, attracting attention from a distance and reflecting SCI-MX’s strong, performance-driven identity.
• Strategic logo placement: The SCI-MX logo has been repositioned just below the pouch seal, improving visibility on all shelf levels and enhancing brand presence in gyms or homes once opened.

Just like the 3-sided pouches, all SCI-MX pouches are 100% recyclable. This is now a standard offering for a growing eco-conscious audience and a critical factor when deciding on a purchase. We have included our ‘100% Recyclable Packaging’ label in a bolder and more prominent sticker to showcase to this important selling point.

The SCI-MX pouches are LDPE 4 (Low Density Polyethylene) pouches and are known for their flexibility, toughness, and low-temperature resistance. Widely recycled at large stores and major supermarkets with plastic bag collection points, the SCI-MX pouches are conveniently recyclable for consumers.

Our New Product Development Team are constantly optimising product recipes, ensuring SCI-MX has the best tasting protein powder formulas. Great tasting products result in brand loyalty and repeat purchases for consumers.

As well as the new SCI-MX packaging, a selection of SCI-MX protein powders have also undergone a recipe update for optimum taste. Please see packaging for details of recipe changes or contact your Account Manager for more information.