The Supreme Imports Team
When Supreme Imports was formed, the company employed only one man – our founder Mr. GS Chadha.
Now, decades later and still under the guidance of the Chadha family, Supreme Imports has grown to employ dozens of talented and committed professionals. From the directors who decide upon our company’s direction, through to the expert account managers and the hard-working warehouse staff, every member of our team is dedicated to ensuring that you receive a professional, reliable service.
Our continued success is the result of the hard work and expertise of our team. If you have the skill and dedication to join us, make sure that you keep an eye on our recruitment page.
When did you join the team? March 2017
Favourite part of the job: Developing and growing the Supreme Offers website to make it the very best it can be.
Hobbies: Going to the gym, watching the football and visiting family & friends.
Anything else you’d like to say? When life gives you lemons… make a gin and tonic.
National Sales Manager
When did you join the team? May 2010
Favourite part of the job: Developing relationships with customers in order for them to achieve their goals.
What’s your proudest achievement? Getting married to my wife Nicola.
Hobbies: Golf, reading, listening to music and spending time with my family.
Anything else you’d like to say? We are all responsible for our own happiness
When did you join the team? March 2014
Favourite part of the job: The variety of tasks
What’s your proudest achievement? Managing the VapeNation facility in the early days and helping to significantly increase production levels.
Hobbies: Spending time with family and friends
National Accounts Manager
When did you join the team?September 2013
Favourite part of the job:I absolutely love my job and working with the Supreme team. I’m passionate about making a huge performance difference for Supreme and the accounts I manage.
What’s your proudest achievement?Taking a leading discount retailer’s trading from one of Supreme’s dormant accounts to one of our top five accounts in the past year or so - with a lot of help from the team!
Hobbies:My hobby is road cycling which I really enjoy. It helps to keep me very fit and feeling great!
Anything else you’d like to say? I have worked for many leading global companies over the years and must say Supreme is the most exciting company I have ever worked for.
No other company I have worked for have taken a category like vaping from a zero base three years ago to becoming the UK market leader. I feel so proud to be able to sell our quality products!
Parminder Pal Singh
When did you join the team? 4th January, 2016
Favourite part of the job: Meeting with old & new customers, getting their views towards our product range.
What’s your proudest achievement? My proudest achievement is to bring an abondent customers (semichem) who was not trading with the company from the last 11 years, back on board and developing our business relations results in listing various product categories.
Hobbies: Listening to the soft music.
Sales Account Manager
When did you join the team? November 2005
Favourite part of the job: Interaction between account management and prospecting for new business.
What’s your proudest achievement? Being able to contribute to the company’s continued growth.
Hobbies: Sporting activities, music and film plus spending time with family.
Anything else you’d like to say? Perseverance is the hard work you do after you get tired of doing the hard work you already did.
International Sales Manager
When did you join the team? 1997
Favourite part of the job: Representing the company on an international level to help promote the Supreme brand on a global basis!
What’s your proudest achievement? Apart from having two beautiful children, working for a family run company seeing it progress from £0 to £70m in turnover, due to the hard work and commitment of a truly great team.
Hobbies: In my spare time I like swimming with my son, football, walking with Micky my cocker spaniel and spending time with the family.
Anything else you’d like to say? Respect all things in life, never judge a book by its cover and remember that everyone is equal in life.
Local Sales Manager
When did you join the team? July 1995
Favourite part of the job: The diversity of my role, working and communicating with different departments and interacting with many different cultures and religions in my daily duties.
What’s your proudest achievements: The first is being a Dad to two beautiful girls. The next is how I’ve been able to work for this family business, being a vital part of its growth, whilst also being a Special Police Constable for Greater Manchester Police for 12 years.
Hobbies: I enjoy walking and camping with my family. I also enjoy riding my motorbike and some occasional fishing.
Anything else you’d like to say? The years have gone quickly working at Supreme and I enjoy being a part of the team. I’ve learned that every day has its challenges, but there’s always a helping hand.
International Business Developmenttim.email@example.com
When did you join the team? April 2017
Favourite part of the job: Negotiating with our customers. It’s always been important to me to understand their business and their needs. You do this best face to face. We have great products, and there is an immense amount of satisfaction to be gained from being able to develop a relationship which delivers a successful business outcome for both them and Supreme.
What’s your proudest achievements: From my business life - winning a contract to supply a major OEM customer 50 million batteries per year. It was a long negotiation against tough competition. When we finally shook hands on the deal, the customer told me, the reason we had won the business was that during the prolonged discussions, I was the only person who had really listened to what they wanted and pitched the offer accordingly. It was a good moment. From my personal life, it was gaining my 25-yard swimming certificate when I was seven years old. It was my first certificate, and I was very proud of it – even now it’s the only one I put up on my office wall.
Hobbies: Rugby, watching now, mostly from an armchair - supporting Saracens and England. The 1970s and Blues Music. I was at University during the Punk era and have some great memories of concerts at the time. Best by far the Clash at Hammersmith Palais June 1980.